Advertise
As a growing resource and community for travellers visiting China and expats whom call it home, Lost Laowai attracts more than 30,000 visitors a month. Let us help you share your product or service with our audience.
Lost Laowai has several options for ad spaces. Please view the screen shots below to see the various locations that ads can be placed on this site.
click the image for a larger version
Ad Space 1 - Header on every page (468x60)
This ad space spans the entire site - the content items, blog and forums. Directly in sight from the site's main navigation and search bar, advertisements in this location are in a prominently visual position.
Ad Space 2 - Front Page Ad (234x60)
This ad spot is displayed on the front landing page of the site. Though the site receives approximately 30% of its traffic from organic search, the front page of the site still represents the lion's share of initial page views (about 24% of total page views), making this advertising spot a key location for high exposure of general topic ads.
Ad Space 3 - Sidebar Content Pages (160x600)
Displayed snug against the main content articles of the site, this large ad slot is perfect for showing off a product and service that complements nicely with Lost Laowai's China-focused content.
Ad Space 4 - Blog Sidebar (300x100)
Offering up multi-authored opinions and on-the-ground points of view from expats in China, the Lost Laowai blog has a unique demographic. Though many of the site's visitors looking for China information inevitably end up on the blog for a read, a portion of the site's traffic comes for the blog alone. As such, we offer this ad slot, which targets the blog audience directly.
